The cosmetic wholesaler for professionals: an essential link
How to choose your cosmetic wholesaler for professionals
According to his customer relationship?
Ah, the choice of your cosmetic wholesaler for professionals... We are not going to lie to you, this is a crucial step in the management of your institute or your spa. And the reason is very simple: your organic cosmetic wholesaler is a person you will often have to do. Very often.
Too often to make a choice lightly. After all, your image Institute of Aesthetics-Cosmetics also depends on the quality of its aesthetic products ! Without forgetting that your daily life will be dictated by its conduct.
But before going into details, let's talk a little about the personality of your organic product wholesaler. How does he treat them Beauty Institutes ? What is his vision of customer relations? Green Spa helps you see clearly.
Customer relations with a cosmetic wholesaler for aesthetics professionals
In our previous articles, we have already mentioned at length the importance of the quality of Organic care products. A small summary for the absent : Your image is linked to the cosmetics you use. But also to those you sell after the aesthetic care.
So your brand image depends largely on the goodwill of a cosmetics wholesaler For beauty professionals. However, that's not all!
If you've already managed an institute, you know how it goes. Sometimes a order does not happen. Or she arrives incomplete. And that's when the ballet begins ...
You must call the supplier to find out where the missing products.
But impossible to reach it.
It does not return your emails or your phone calls.
The person in charge of your orders is on vacation.
And you, in all of this, you only have one thing to do: wait.
Or you can also choose to select your organic cosmetics supplier Depending on its sense of customer relations. But what are the criteria to take into account to make the right choice?
With Green Spa, guide yourself step by step!
Accessibility and responsiveness
Following setbacks with your supplier of usual beauty products, you have decided to change it. Congratulations, it's a hell of a decision!
But now, you will find yourself peeling all commercial catalogs. To compare them natural components of all products. To ask other institutes for their opinion ... and believe us, it's a very good thing!
In your quest for Beauty product supplier Perfect, you have your first index.
Can you contact the company without too much problem?
To obtain clear responses to your questions?
Within an appreciable period?
If the answers are no, no and no, run away!
This is already a good indication that the supplier With which you correspond do not consider yourself a priority. And there is no reason for it to change, even after having signed a contract of collaboration.
Payment facilities
Beyond being responsive and available for his future customers, a good natural cosmetic supplier must also be able to adapt to you. To your preferences, to resources available to you ... In short, a good wholesaler is a wholesaler who knows how to listen, and adapt!
For example, what are the payment methods offered?
Do you have to sign a long-term contract?
Is there a minimum order?
Or on the contrary, does he make sure to facilitate your purchases?
This is an essential criterion, which is very revealing of his sense of customer relations.
Indeed, an attentive wholesaler will offer you different alternatives. For example, you can order on sales platforms, in the quantities you want.
Without necessarily engaging in the medium term.
And without needing order cosmetics in phenomenal quantities.
It is a logic that also applies to payment. Can you pay in several times? Does the supplier accept several payment methods?
The practical tip:
The interest of this questioning is to ask you: "What is the simplest for me?”. And to see if the wholesaler offers alternatives to take your opinion into account. A very very revealing index of the value Let him wear you.
Delivery
And even if it means talking about payment, you might as well speak delivery ! Sometimes some products sell faster than others. In a completely unforeseen manner.
You have sold all your massage oils, Anti-aging facials and moisturizing butters. And Mother's Day is approaching. You need express delivery, and quickly!
These are situations that can happen on a daily basis. No matter how well you manage your stocks, we are never safe.
So ask yourself: your organic cosmetic wholesaler for professionals Will he be able to respond to this problem?
And if so, at what price? Study them Logistics practices that each wholesaler offers you. Just like the quality of beauty products, Delivery deadlines and costs always tip the scales in daily well-being.
The services offered
But a good cosmetics supplier, It is not only a wholesaler that adapts to you and your preferences. It is also a wholesaler who listens to you, who advises you (We will come back !).
And a wholesaler that responds to your issues by bringing you solutions. For example, you have the possibility of test cosmetics Before ordering them in large quantities? Can the supplier have you delivered samples quickly ?
Can you leave your opinions, give your feedback And you feel listened to? More concretely: is it a purely relationship commercial, or does the wholesaler you have chosen in the foreground?
A relationship between a supplier and a institute must above all be based on communication. If you have a return to do, you must be able to do it without fear. Whether by customer reviews On the site or on social networks, you must be listened to!
The practical tip:
Also inquire before making your choice, on the possible presence of a customer service or a after -sales service. These are always the things we realize when we need it!
Support
So let's go back to the point of support.
As that Beauty Institute, you are concerned about the well-being of your customers.
You recommend them on the choice of this or that Range of professional products.
On body care Or facial most suitable for their skin.
You act as a beauty guide, relaxation guide and wellness guide.
Well, this is exactly the role that your cosmetic product wholesaler Must adopt for you! If you have any questions about the scent of a beauty treatment, or the assets of another, he must be able to provide you with clear and precise answers.
He must be able to advise you some natural cosmetics Rather than others, depending on the skin type and sensitivity. But also depending on preferences, seasons ... In short, everything related to your customers must also concern it.
The value for money
Finally, once you have gathered all the previous information, you can see the general picture, the overall vision. And everything comes down into one question: this collaboration with the organic beauty product wholesaler Is it worth the requested price?
It's all about value for money! Take into consideration the cost of transport, specific costs For imported products, the supplier's trend to make efforts to preserve your purchasing power ...
Because sometimes, some wholesalers have higher prices, but for much superior quality services. When this money is well used, it is sometimes worth spending it.
It's up to you to see what you need for your peace of mind!